Technology meets craft
Sometimes a project demands a truly tailored solution. Exclusive commissions and
collaborative projects have always been cornerstones of our service and we
continue to develop individual pieces and collections with architects and designers.
To simplify the process of creating a bespoke look and feel, we have launched an
industry leading personalisation tool – The Customizer.
Bolstering our existing contract furniture collection, the app combines cutting-edge
technology with fine craftsmanship to allow designers and specifiers to create their
own fabrics to bring their projects to life.
By uploading their artwork or image, they can let their imagination run free and use our technology to work out how best to apply their original designs on a piece of furniture. The Customizer allows them to explore different effects using their own pattern by adjusting its size, colours and angles.
Once satisfied, we print their chosen design onto the finest fabric which is then upholstered by our master team to our popular Sintra chair.
To launch the app, we invited designers from HASSELL Studio to trial the technology and come up with their own unique pattern. Watch in the video below as their creation is brought to life.
If you’d like to find out more, please get in touch.
If you require any further information we would be delighted to hear from you.
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